ITMS is nominated for the 2007 Sports Marketing Award for its work on ‘Play Ball!’, a school and grassroots program for promoting the sport of baseball in Germany. Other nominees include Adidas, Coca-Cola and McDonald’s. The Sports Marketing Award is an initiative of the European Sponsoring Exchange (ESB) and the trade magazine SPONSORs.
ITMS is entrusted with overall communications for the JD Group. The Taiwanese company is a top manufacturer of personal mobility products, bicycle components, e-bike systems, and the inventor of the globally-popular folding kick scooter, sold under the Razor and JD Bug brands.
ITMS starts out on its path towards becoming a leading agency in the field of e-mobility by masterminding and organizing a fantastic launch in Taipei, of the first ever electric bicycle by TranzX.
ITMS establishes a new bridal show that goes on to become the region’s premier wedding fair, with the annual event showcasing a dazzling range of wedding services – from invitations, to photographers, bridal gowns, make up workshops, and accessories – in a spectacular setting in the Hotel Dolce in Bad Nauheim.
The agency launches BestEvents by ITMS as a new event division, offering exclusive services and seamless staging for all of life’s greatest moments.
ITMS deploys a multimedia public relations campaign, targeting major European cities to present the innovative Eagle E-bike by TranzX. The cutting-edge E-bike has its moment in the spotlight as the most featured bike of the year, making covers of major daily and weekly newspapers, trade magazines and lifestyle publications.
With the ad campaign “Hinnerbäcker… my daily indulgence” ITMS gives the traditional German bakery chain a whole new positioning. The agency develops advertising and attention-grabbing billboards featuring real customers as “Connoisseur Ambassadors”, and a new modern interactive website to support the concept.
In celebration of their 60th birthday, Snoopy, Charlie Brown and Co. join ITMS’ promotional baseball roadshow, stopping at Germany’s largest cities. “Peanuts” is one of the most successful and well-loved comic series in the world.
Velo, the world’s leading manufacturer of bicycle saddles, handlebars and bar tapes entrusts ITMS with its global marketing and the introduction of new aftermarket brands Plush and Senso. Another world leading company from the bicycle and mobility industry testifies to the benefits of the agency.