08. 29. 2024 News

Innovative Advertising Campaign for Major Hygiene and Personal Care Brand

As temperatures rise across Germany, the team at ITMS is focused on developing a new advertising campaign for a long-standing client.

ITMS’s creative team deep in brainstorming for an innovative advertising campaign for a leading hygiene and personal care brand. Launching this fall, the campaign aims to leave a lasting impact with vibrant visuals and strategic messaging across billboards, print, and digital platforms throughout Germany

The campaign, which will launch in the fall, emphasizes out-of-home advertising with colorful and lively designs displayed on large billboards across the country. The slogan cleverly addresses a health-related topic with a touch of humor.

 

“We’re pleased to support our client in this important marketing initiative,” says Carolin Pascal, the Account Manager for the campaign at ITMS Marketing. “Our creative team is working diligently to ensure that every aspect of the campaign is executed with precision and care, aiming to make a strong impact through both language and visuals.”

 

The campaign will be supported by additional advertising efforts, including billboards at rest stops, spots for medical practices, print ads in magazines, radio commercials, and social media outreach.